俄企业驻华商务理事会——在俄罗斯驻上海领事馆的支持下成立的俄罗斯驻中国商业领先协会,为在中国发展的俄罗斯企业提供交流与合作的平台,协助发展中俄业务,扩大两国公司之间的经济联系。
我们团队为其设计了富有深刻含义的协会Logo和基本图标。字母组合“RU”是为英文单词”Russian Union”的简称,意为“俄罗斯联邦”。同时RU也是俄罗斯Russia的国际通用简称,该协会的性质一目了然。字母与外围的圆圈形状融为一体,圆圈也象征着联系与合作,更加凸显了组织的友好互助的特点。
对于Logo的颜色,我们选择了俄罗斯国旗的颜色。白-蓝-红三色在全世界都具有极强的辨识度,这也是该协会的另一个特征。此外,我们还设计开发了一系列风格统一的名片,工牌,海报和协会宣传册。
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